DESDES Jewellery Design Awards #3
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OSC Atelier (Omarsons & Co.)

DESDES invites design students and emerging designers to seize a rare opportunity to work in the city of dreams, Mumbai. We are proud to collaborate with Omarsons & Co. (OSC), a name synonymous with precision, heritage, and timeless artistry in fine jewellery, for the third edition of the DESDES Jewellery Design Awards. OSC’s current collection celebrates the interplay of rose cuts, coloured gemstones, and brio bunch clusters, instantly recognisable for its distinctive silhouettes and refined detailing. Together, we now invite designers to shape the next evolution of this collection: to preserve its design DNA while introducing fresh ideas, daring silhouettes, and inspired craftsmanship that push the boundaries of luxury wearability. This is your opportunity to honour OSC’s legacy while reimagining it for a new generation.


The Challenge Design the next generation of earrings that extend OSC’s creative language, carrying forward its essence while showcasing your innovation and individuality. 

Core Ingredients (Mandatory)
  • Brio bunch clusters at the ends
  • A row of rose cuts restricted to pear, round, and oval only
  • A center stone as the focal anchor
  • Coloured gemstones (any shape except oval)
Expanded Palette (Fresh Materials Allowed)
  • Multi-shape portrait cuts
  • Emerald beads
  • Ruby beads
Style & DNA to Maintain
  • OSC’s signature style: brio bunches, refined prongs, rose cuts, and coloured stones
  • Visual and conceptual cohesion with the existing collection
Where to Innovate
  • Shapes & Silhouettes: Draw from history: Mughal, Art Deco, Victorian, Tribal, or invent entirely new geometries.
  • Design Language: Move beyond circles and teardrops. Explore spirals, clusters, layered or stepped motifs, and asymmetrical yet balanced compositions.
  • Ear-Wearability: Experiment with scale, proportion, and ergonomics, maintaining both elegance and comfort.

Judging Criteria
  1. Innovation & Shape Exploration: reinterpret heritage or craft bold new forms
  2. Cohesion: must feel like a natural sibling to OSC’s current collection
  3. Craftsmanship Potential: practical for production at OSC’s high-jewellery standards
  4. Luxury Appeal: timeless, elegant, and globally distinctive

Submission Requirements
  • Maximum 3 designs per participant
  • Medium: Hand sketch, gouache, or digital render (front view mandatory)
  • Include a stone breakdown (approximate sizes / shapes)
  • Provide a short design rationale explaining your inspiration and innovation
File Naming Format: Firstname_Lastname_Entry01.jpg/png/pdf

All entries must be submitted to:📩 creative@oscatelier.com and CC'd to hello@desdesglobal.com


Timeline
  • Submission Deadline: 15 November 2025 (11:59 PM IST)
  • Results Announcement: 20 November 2025

Rewards The winning designer will receive:
  • A 3-month paid internship at OSC Atelier (WIP / Onsite)
  • A cash reward of 5,000

Eligibility & Entry Fee

Open to students, emerging designers, and professionals in jewellery design.

Entry Fee: ₹0, free participation for all


Jury: Mr. Yusuf Motiwala
Creative Director & Partner, OSC Atelier

Registered Office Omarsons & Co.
223/228, 2nd Floor, Cama Industrial Estate,
Sunmill Compound, Lower Parel (W), Mumbai – 400 013

References

Portrait cuts reference image
Portrait cuts reference image
Earrings reference image
Earrings reference image
Earring reference image

Terms & Conditions
1. Eligibility
Open to all students, emerging designers, and professionals in jewellery design. Participation is free.
2. Original Work
All submissions must be the entrant’s own original design. Plagiarized, copied, or AI-generated designs will be disqualified immediately.
3. Number of Entries
Each participant may submit a maximum of three (3) designs in the specified format (hand sketch, gouache, or digital render, front view mandatory).
4. Design Ownership & Rights
a. Participants retain ownership of their submitted designs.
b. By entering, participants grant DESDES and Omarsons & Co. (OSC Atelier) the right to display, publish, and promote submitted works for competition, exhibition, or educational purposes.
c. OSC Atelier reserves the right to interpret, modify, and produce any winning or shortlisted designs. Once a design is selected for production, all manufacturing and commercial rights to the realised product will belong to OSC Atelier.
d. The original designer will receive due credit for concept and authorship wherever the piece is promoted or exhibited.
5. Verification
The organizers reserve the right to verify the originality of submissions and request working sketches or proof of authorship. Failure to provide adequate proof may lead to disqualification.
6. Disqualification
Any entry found to infringe upon another’s work, or not meeting the competition guidelines, will be disqualified at any stage. Decisions by the organizers are final.
7. Rewards
The declared rewards (3-month paid internship at OSC Atelier + ₹5,000 cash prize) constitute the full compensation. No additional royalties or fees will be paid unless separately agreed in writing.
8. Non-Selected Entries
Designs not selected remain the property of the respective participants. OSC and DESDES will not use or reproduce them for any commercial purpose.
9. Publicity & Promotion
The organizers may use participant names, design images, and related materials for press, exhibition, or social media promotion, with appropriate credit.
10. Legal & Ethical Conduct
Participants agree to abide by fair competition practices. Any unethical behavior, misrepresentation, or violation of intellectual property laws will result in disqualification and potential legal action.