"Pick an inspiration, sketch it, add some gemstones, and you have a new jewellery design." This is a common misconception about jewelry design—and sadly, it’s how so many educators have oversimplified the craft. This shallow approach is a significant reason why industry leaders often say, "We’re struggling to find skilled jewelry designers who not only understand the market but also excel in creative thinking." 

Now what if I ask you to design a piece of jewellery inspired by something that you can neither see, nor touch? Sounds impossible, right?

Not to me. Hey, I'm Swasti, your mentor for this course, and during my college years, while my peers would design jewellery based on roses or peacocks, I was fascinated by black holes and human emotions. There was only one problem though, most of my inspirations were intangible. You can't see or touch them. Then how did I design an entire collection on anxiety and won awards for it? Well, I followed the 5-step jewellery design process that all renowned jewellery designers and design houses follow. The same process which is over-looked in most jewellery design courses, even though it is the one thing that can set you or your brand apart.

It's true that you can build a jewelry business by retailing or replicating designs, but you’ll eventually lose in this competitive, price-sensitive market. Original designs, on the other hand, give you the power to charge what your work is truly worth because your customers won’t find those designs anywhere else. Designs that reflect your unique style and vision will not only differentiate you but also help you build a lasting legacy, like Cartier, Harry Winston, Bulgari, Sabyasachi, Viren Bhagat and many more.

While many educators teach the same design framework, ask yourself this: if every dish has its own recipe, why would every design follow the same process? The 5-step design process is not a one-size-fits-all approach—it needs to be customized for each design project. That’s why, in this course, I’ll guide you through multiple design projects, each unique in its nature. Together, we’ll explore how to analyze a design brief, conduct trend and market research, create visual boards, ideate concepts, and transform those concepts into jewelry designs. Throughout, we’ll focus on essential aspects like functionality, wearability, manufacturing, aesthetics, costing and story telling, thus helping you develop the Jewellery Designer's Mindset. 

Towards the end of this course you will start Thinking Like a Jewellery Designer, and you will never see jewellery design as just mere pen and paper.

This course is designed for both beginners and aspiring jewellery designers and post enrollment, you will also receive my WhatsApp number where you can clear all your course related doubts and receive feedback on your work. So enroll today to start thinking like a jewellery designer!

Learn:

• the fundamentals of jewellery design
• the elements and principles of design
• to conduct trend and market research
• to create compelling visual boards
• to sketch and create visual representations of your ideas
• to design in any scenario
• to discover trends and styles in the jewellery industry
• to develop problem-solving skills and overcome design challenges
• to think differently

Key Highlights:

• Unlock the secret 5-step design process followed by your favorite jewellery designers and leading design houses
• Work on real-time jewellery design projects that can be added to your portfolio
• Understand the practical aspects of jewellery designing, i.e., things to consider while designing jewellery for production
• Create jewelry that is functional, wearable, and tailored to suit the market's needs

Please Note: This is an ongoing course, more content will be added to this course every now and then. Rest assured, you will get access to all the existing and upcoming content, with no extra cost.